Easy Steps to Rank Your Blog
Organic search remains a crucial thanks to generate traffic for your blog.
It’s an important a part of blog marketing and within the following post we’ll show you the steps and tools you would like to optimize your posts to assist rank your blog.
Let’s start .
1. SEO friendly blog design
Did you recognize that building a beautifully-designed website are often even as important to look engine rankings as site architecture and knocking out high-quality content?
But what exactly do you have to concentrate to? to assist you, I’ve put together an inventory of ten elements permanently blog design that also are proven to assist your program rankings.
1. Keep important content above the fold
This is pretty standard, and a few would even argue that it’s not that important since people are trained to scroll, but in my very own tests and therefore the tests of others, I’ve seen it proven over and once again . So, keep the important information in those top 768 pixels. Research has shown that folks do scroll, but they really spend 80% of their time above the fold and only 20% below.
This brings us to the subject of sliders, which are pretty popular. I’m not a lover of sliders because they have a tendency to confuse the user. When a user arrives on a page and therefore the land above the fold is dominated by a slider, the hunt is on.
That’s never an honest user experience.
Instead, if you opt to use a slider, confirm that its position is justified. In other words, confirm that a slider is that the most vital thing you would like a user to see/do when he or she arrives at your website/blog.
But notice how the user stays in complete control. that's another essential factor you want to confine mind when creating a slider.
In the case of Quick Sprout, the important information is two-fold: the newest blog post and therefore the call-to-action for a free report. So, always determine what's the only purpose of the page…and then confirm it's above the fold.
2. Keep the amount of links on a page under 100
So, what happens if you opt to put quite 100 links on a page? Google might crawl you and appearance at you wish a spammer.
However, what you are doing could be legitimate, and having over 100 links, like Cutts does, also can work if it's justified. therein case, you'll only expire a limited amount of PageRank because there are plenty of links thereon page.
How the user experiences the page is more important lately than PageRank or pure SEO measures, so limiting 100 links to a page may be a good idea.
3. Create hub pages
One of the simplest ways to urge your content out of the archives and delivering SEO Company In Jodhpur value to your site is by creating a hub page of your best content.
For example, you'll divide content into beginner, novice and expert advice on a specific topic then link to all or any that content on one page.
Why is that this important? for 2 reasons: it’s important for user experience, but it also gives your old pages new life, thus bringing a sluggish low-performing page copy to look engine significance.
4. Limit your ad space
It’s plain and simple: when it involves designing your blog for awesome SEO, you’ve need to limit the amount of ads you employ . If you don’t, you’ll hamper your load time, which can hurt your traffic.
From a user standpoint, people despise ads and provides a thumbs right down to sites with too many of them. If you absolutely must use ads, then check out your analytics to work out the highest two or three highest-performing ads, then cut the remainder .
5. Design your site for speed
Next, you’ll want to guage your site speed. It’s been shown that users who can search faster are happier. In fact, Google acknowledged that slowing down search results by as little as 400 milliseconds will actually reduce the amount of searches by over half a percent.
In the SEO realm, however, speed isn’t the maximum amount of a crucial signal because the relevance of a page is. But like with most things online, when it involves speed, problems can accumulate. So, you would like to repair as many of them as you most likely can, speed being one among them.
The report, which takes but five seconds to get (maybe more on larger sites), showed me recommendations that ranged from experimental to high priority. I don’t realize you, but I find that very helpful.
Another tool to live the speed of your site is Site Performance page inside Webmaster Tools. you'll determine how people use your site round the world, what quite reaction time they need on the location , what monthly trends are and proposals on improving site speed.
6. Keep your images small
But a bloated image can slow that page download, thus decreasing site speed. So, the only thanks to do that is to save lots of images as .jpgs and text/headers as .gifs. If you've got a picture that’s not a .jpg, use a tool to save lots of it as a .jpg.
A CDN may be a set of servers that cache your web objects like scripts, URLs, text and graphics, in effect increasing bandwidth, which reduces site latency and stress on one server. In other words, you improve site speed.
7. Design your navigation for UX and SEO
Navigation is both important to your user and to look . Spiders crawl navigation to assist them determine the architecture of the location , very similar to the location map.
The user, on the opposite hand, uses navigation to urge around your site. Often I’ve seen UX trump search by developers using navigation built with javascript or Flash. this is often an enormous no-no because search engines cannot crawl your navigation if you build it in javascript or Flash.
8. Use breadcrumbs
Like navigation, both search engines and users find breadcrumbs useful. Users find them useful to locate where they're on your site, especially if they came through a deep page.
9. Build beauty into your web design
Let’s say people find their thanks to your blog through an enquiry . They land on your page, shop around , don't like what they see because it's shoddily designed then bounce of there. Google, for instance , will then ask whether or not they want to dam that search result or not. If the user chooses to dam it, then you're doomed. That’s a mark against you.
But let’s say, they don’t block it. Google remains getting to wonder why the user bounced off the page and ended copy on the search results again. It’s likely to count against you. That’s why you would like to style your site to draw in and keep the users. This starts with a well-designed site.
10. Crawl and validate your site
As a kind of review when it involves designing an awesome website for program optimization, you would like to crawl and validate your site to work out where you're .
What do you have to test and how? Well, here’s a checklist to assist you see what must be crawled and validated…and then I’ll share with you a tool to assist you are doing just that. you want to validate:
HTML/XHTML
CSS
Accessibility (Section 508 and WAI Standards)
Dead links
Feeds
Multiple browsers
Multiple devices
Once you’ve tested and identified all the issues , prioritize, fix then re-test. Fix again then , rather than using tools to re-validate, have family and friends test the location to urge the user’s angle on your site.
2. Optimize Blog Posts
People are trying to find information online. Blogging is a method to feed the demand for information.
Optimizing your blog posts for organic search accomplishes two things:
Creates content your audience wants and wishes
Communicates what your content is to look engines in order that they can share it together with your audience
Whenever you’re creating online content you would like to believe the reader first. For the foremost part, once you specialise in the reader the SEO a part of the equation are going to be taken care of without much effort.
But there are some important steps to require to optimize your blog posts in order that you communicate with the search engines in order that they can rank your posts.
For this post we’ll cover only relevant information and supply the steps for optimizing your blog posts for SEO.
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